Purpose is the new green. And just like sustainability was marred by “greenwashing,” purpose is at the cusp of being diluted by what I call whywashing. Purpose’s psychological power to inspire and compel is clear. But just like anything inherently good, humans will find a way to misuse it for quick material gain. We can … Read more
[bctt tweet=”You can learn to be more purposeful.” username=”ZachMercurio”] To find out how, look no further than a high school classroom. A few years ago psychologist David Yeager and his colleagues wanted to find out if purpose could improve academic performance. The researchers defined purpose as a reason that benefits others. Yeager called this type … Read more
Co-authored with Paula Miquelis, Senior Project Manager & Laura Allen, Founder at Gone Adventurin. [bctt tweet=”There is a human being at the end of every company’s supply chain.” username=”ZachMercurio”] And here is something most can agree on: Our planet is suffering. The list of societal and environmental problems seems endless. Hunger, poverty, inequality, war, water scarcity, climate … Read more