Articles

Think Millennials Are Purpose-Driven? Meet Generation Z

The newest generation to enter the workforce, Generation Z, should be called “The Purpose Generation.” In a large study of over 2,000 respondents released earlier this month, researchers found that “…for the first time, we see a generation prioritizing purpose in their work.” While ample research finds Millennials are driven by growth, a balanced lifestyle, and security, … Read more

What 70 Bus Drivers Taught Me About Meaning

Meaning-Purpose-Work

“It’ll be a tough crowd,” one of the lead trainers warned before I spoke to over 70 school bus drivers and mechanics. “Most of them are only here for the paycheck – they won’t want to talk about this ‘purpose’ stuff,” another added. “It’s tough to get them motivated.” After my talk, the supervisors’ prophecies … Read more